BROCHURE RELEASE: Chief Minister N. Dharam Singh (centre), STPI Director B.V. Naidu (right) and IT and BT Secretary, M.K. Shankaralinge Gowda, at a function to release the IT.in 2005 brochure in Bangalore on Thursday. — Photo: Sampath Kumar G. P.

BANGALORE: This year's Bangalore Information Technology showcase will subtly transform from IT.com to IT.in — but the change is more than semantics. In a select media briefing on here Thursday, the Information Technology and Biotechnology Secretary, M.K. Shankaralinge Gowda, stressed that the change, which follows the formal creation of an India-specific Internet name, would signal the broadening of the event to encompass all of India as compelling destination for information technology.

"Brand Bangalore has been established; now we are pointing visitors at the wider attraction of India as a whole," he said.

A new section in the exhibition will highlight the "Beyond Bangalore" message — highlighting the facilities at second-tier destinations in the State.

Mysore is expected to generate over Rs. 500 crores in exports this year, added B.V. Naidu, Director of the Bangalore unit of Software Technology Parks of India (STPI).

The Mysore incubation centre was the most successful in the nation, enabling seven companies to rapidly go on stream, three of them earning Rs. 1 million and more by way of exports within two to three years.

Infrastructure

Concerns about Bangalore's infrastructure challenges do not seem to have markedly stemmed the steady inflow of new players: 205 information technology and business process companies had set up shop in the State within the last financial year and another 64 had come since March, the vast majority basing themselves in Bangalore.

The organisers of the IT.in event expect over 300 participating companies, including those from the U.K., Australia, China, Taiwan, Germany, the U.S., Bavaria (Germany) and Barcelona (Spain).

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