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Tamil Nadu
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Chennai
Airlines in city sales blitz
T.S. Shankar
CHENNAI:
Airlines are going all out to drum up business these days. A case in point: On Wednesday, representatives of the `Sky Team', drawn from Air France, Delta, KLM, Korean Air, Alitalia, Aero Mexico, Continental, Czech Air, North West and Aeroflot, launched a novel sales blitz in Chennai.
Three teams called on travel agents in the city on Wednesday in a bid to promote the profile of the airlines.
Led by V.S. Subramanian of France Air, the team members introduced themselves to the staff of a travel agency on Montieth Road, Egmore.
They highlighted the reason for their visit, asked the staff to take part in a short game and gave away gifts.
Suraj Nair of Delta Airlines, Bijoy of KLM, Chitra of Korean Air, and Berry from Alitalia Airlines formed the sales team.
Air France is set to announce the launch of flights to Paris from Chennai starting October 31.
Fifty IATA agents in Chennai will be covered as part of the marketing campaign over the next two days.
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