Financial Daily from THE HINDU group of publications
Wednesday, Jul 23, 2003
News
Features
Stocks
Port Info
Archives

Group Sites

 Marketing - Brands


Godrej No 1 emerges top selling soap

Our Bureau

Mumbai , July 22

GODREJ No 1, the flagship brand of Godrej Consumer Products Ltd (GCPL), has emerged as the largest selling grade one soap in the country, Mr Adi Godrej, Chairman, GCPL, said on Tuesday.

``It is a low priced soap and has no fillers unlike other soaps,'' he said.

GCPL has launched the ayurvedic variant of Godrej No 1. The brand had registered a growth of 96 per cent during the first half of 2002-03.

Article E-Mail :: Comment :: Syndication

Stories in this Section
Re-launch of Nargis tea in September

`Experiential marketing key to brand relevance for customer'
Fairever account moves to Orchard
Delivery delay due to rush for Hungama offer, says Reliance
Daks eyeing India as major outsourcing hub
Godrej No 1 emerges top selling soap
Colgate Fresh Energy Gel launched
Toonz plans to unveil cartoon merchandise
Hero group's `Easy Bill' kicks off
Wimbledon's official wine comes to town!
Thai co introduces children's furniture

The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | Business Line | The Sportstar | Frontline | The Hindu eBooks | Home |

Copyright © 2003, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line