Business Daily from THE HINDU group of publications
Friday, September 04, 2009
ePaper | Mobile/PDA Version | Audio | Blogs
Business Daily from THE HINDU group of publications Friday, September 04, 2009 ePaper | Mobile/PDA Version | Audio | Blogs |
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MARKETING OUTLOOK: Ad industry growth will come from new markets: WPP chief Says digital media will drive growth; bullish on India operations. Bangalore, Sept. 3 The growth for the advertising industry will come from the new markets in Asia and Latin America, said Sir Martin Sorrell, CEO, WPP, the advertising and ... TRENDS: Truck sales rise 13% in August Kolkata, Sept. 3 Having posted an 8 per cent growth in July after almost a year, truck sales (including multi-axletrailers) increased by 13 per cent to 17,549 units in August compared to the same period last year, according to the ... RETAILING: Barista Coffee to add 100 stores in India Barista Coffee Company Ltd is brewing widespread expansion plans in India by adding 100 stores entailing an investment of Rs 40 crore every year, according to its Chief Operating Officer, Mr Sanjay ... EVENTS: Markibrand in Delhi tomorrow ... CHANNELS AND FRANCHISES: Spice, Virgin may bid to be MTNL’s 3G franchisee PSU eyes majority stake in Nigeria Telecommunications. New Delhi, Sept. 3 A number of players including the B. K. Modi-promoted Spice Group and the UK-based Virgin Mobile have shown interest in rolling out 3G mobile services on a franchisee ... STRATEGY: Apparel retailers ready to woo customers after Q1 numbers Bangalore, Sept. 3 Apparel retailers, who witnessed a turnaround in the first quarter of this year, are bullish about the road ahead and are sewing plans to woo ... M-COMMERCE: Send SMS, Pepsi can will pop out of machine RCOM, E-CUBE VENTURE. Chennai, Sept. 3 Reliance Communications, as part of its mCommerce initiative, plans to launch an SMS-based vending service in collaboration with E-Cube, an embedded software ... NEW PRODUCTS & SERVICES: Johnson & Johnson launches Neutrogena New Delhi, Sept. 3 Johnson & Johnson India on Thursday announced its foray into the beauty and skincare market with the launch of its brand ... RETAILING: VF Arvind scouting for retail partners Bangalore, Sept. 3 VF Arvind Brands, the joint venture between VF Corp and Arvind, is scouting for partners to scale up the retail business of premium brands Kipling, Jansport and ... NEW PRODUCTS & SERVICES: Ranbaxy to market generic calcium drug in US New Delh, Sept. 3 Ranbaxy has announced an agreement with Validus Pharmaceuticals LLC to market and distribute generic version of calcium drug Rocaltrol in the US. Overall market sales for calcitriol softgel capsules and oral liquid were ...
BRANDS: Serving up an Ace The success of Tata Motors’ mini-truck Ace has redefined the segment in which it operates.. Four years ago, when Tata Motors launched the Ace, the mood at the ceremony had been one of curiosity. The product in question was a mini-truck; ... PACKAGING: Packaged in history Vimal Kedia’s products and packaging museum in Bangalore can fill one with a deep sense of nostalgia of how things were.. Who would ever think that an aluminium tiffin carrier or a tin of baby food would be a collector’s item ... INTERVIEW: “The idea of a brand is different from branding” Kiran Khalap of chlorophyll on the consultancy’s 10-year-journey. On the eve of celebrating its 10 years, chlorophyll, the brand and communications consultancy, recently launched an online corporate brand alignment tool - litmosi, ... BRANDS: Why is my favourite brand going downhill? Jet Airways, which stood for smart and courteous service, now seems to have hit an air-pocket.. I have always been a great admirer of Jet Airways. I have had nothing but praise for this company that to me and several others epitomises ... CUSTOMER RELATIONSHIP MANAGEMENT: Enemy of our own making Businesses have only themselves to blame for creating a disillusioned lot of customers.. Two-time Pulitzer prize-winning historian Barbara Tuchman starts her book The March of Folly by firing off a series of questions. Each of these questions ... BOOKS: Marketing cuts in turbulence When the time comes to make cuts, marketing always seems to get the first swipe, and new product development the second, find Philip Kotler and John A. Caslione. The authors rue that such a response is always a mistake because it destroys ...
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