FEATURE
•	Direct and desi
•	No longer the great outdoors
•	Clinic's campaign capers
MARKETING
•	Reel branding gets real serious
•	Khadi spins strategy to be FMCG player -- To set up marketing company
•	Knitted Wonder
•	A `quick' pizza and coffee at the `corner'
•	Discount scheme from Tanishq
MARKETING RESEARCH/TREND
•	Rival surveys baffle tea industry
NEW PRODUCTS
•	Trendy wardrobes
•	Fresh air
•	Collector's items
•	Smooth interiors
•	Veggie jelly
•	Lavender care
•	Keep cool
•	Diabetic diet
OPINION
•	Prospecting for profits by M. Muhamed
•	Using surrogates to effect by Shunu Sen
•	Myths and realities of Net research by Ranjyoti Barooah
•	When ads eclipse news coverage in papers by Jaiboy Joseph
RETAIL
•	Cinebels offers Jamo speakers