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Man in a million in a new mould
`AYIRATHIL ORUVAN' is staging a comeback in `Erandayiram'. One of
the greats of Tamil Nadu, M. G. Ramachandran, is ready to set the
screen ablaze, in a new cyberage avatar.
In a reincarnation of sorts, a tribute befitting a man who
captured millions of hearts, Cuecom Entertainment has devised
Erandayirathil Oruvan, an entertainment event.
The idea is to revive the spirit of MGR, ``among the youth in a
manner and fashion which they relish. It will be a mix of the old
and the new to reiterate to the world that MGR was a man for all
seasons,'' explains Mr. Suresh M. Iyer, Cuecom Managing Director.
The timing of the multi-faceted entertainment shows that its
``apolitical nature'' could not be better as it coincides with
the birth anniversary of MGR.
Mr. Paul Jacob of Bodhi`n' Soul, music production house that has
recreated eight foot-tapping melodious remix MGR numbers, says,
``None can match his persona. He remains a superman of the
Tamils.'' The sacrosanct image of MGR who vowed to purge the
society of evils will remain intact in the remix. The difference
between the good and the bad will be amply clear. After all, MGR
was not a serious person. He was one who loved to be one with the
people and enjoy life.
The event will take-off with a back-to-back MGR film festival, at
select cinemas in 10 important cities of the State between
January 7 to 13, according to Real Entertainment, event managers.
The event will culminate with Hero's Day celebrations on January
17, a time to party, at the IIT grounds. The entertainment
content will not be run-of-the-mill. It will have an MGR fashion
and fight show. People practising the martial art, Silambam, will
perform.
The highlight of the programme will be the ``MGR cyberage music,
to be presented by Tamil pop icons. All this and more will be
telecast live on Raj TV. Kicking off the campaign, Mr.Vairamuthu,
lyricist, said the South India Cultural Centre, a society
committed to the development of culture and the fine arts in the
South, has planned a series of events to pay tribute to the
legends of the past and present in the film industry.
The society wants to raise funds and create a separate corpus to
achieve its objective, including assistance to indigent artistes.
(By N. Ravi Kumar)
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