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Tackling hurdles to growth
By Kalpana Sharma
KUALA LUMPUR, MARCH 12. The Global Knowledge Forum, which brought
together over 1,200 people from 120 countries to the Malaysian
capital to discuss ways to meet the challenges to development
thrown up in the Information Age, ended on Friday with the
announcement of an action plan.
The 17 points in the plan consisted of a range of projects from
efforts to integrate technological skills in school curricula to
supporting global and regional portals for sharing local content
to correct the current imbalance in information flows between the
North and the South.
The conference, which consisted of several parallel activities,
finally came together in the last two days for the action summit
where the details of the action plan were finalised. But even as
the details of the plan were unveiled at the concluding plenary,
it was evident that the interests of the different players who
form what is called the Global Knowledge Partnership (GKP) vary a
great deal.
The GKP was formed three years ago and was an attempt by some
governments, as well as the World Bank and the United Nations
Development Programme, to engage the main players in the new
Information and Communication Technologies (ICT) in a dialogue on
how best to increase access to these technologies and how
effectively to use them for the purposes of development.
The private sector came into the process with well- known
companies in the area clearly seeing the advantages of being part
of such a partnership. It is evident that many companies in the
North are now involved in corporate social responsibility; they
see this as a way of expanding their markets and building a
corporate image.
For example, some companies have worked with the UNDP to help 40
countries develop the capacity to design websites. In other
countries, statistical information services and data banks have
been set-up through this process.
In Bangladesh, the Grameen Bank has worked with private
entrepreneurs and a multinational company to extend communication
networks to remote villages through the use of the mobile phones.
However, an important aspect that emerged, particularly from the
Women's Forum and the Media Forum, was the need to look at the
content being communicated by the new technologies as the
excitement and hype surrounding new technologies tended to
overshadow this central aspect.
Indeed, much of the discussion in many fora on the information
age has tended to centre around ways to expand the reach of the
Internet and increase the speed with which information is
transmitted rather than looking at what is being sent out, who is
controlling the content of these messages and whether they have
any relevance to the people who are at the receiving end.
The Media Forum, in its conclusions, pointed out that most of the
content of the Internet at present was actually dominated by the
old media, the print media. As a result, the inequities in
information flows between North and South were replicated through
the Internet.
It also pointed out that even as new technology made it easier
for media practitioners in developing countries to access
information, the ability to process and use that information
remained limited in the absence of a free environment as well as
the skills needed to effectively process the information.
Radio broadcasters participating in the Media Forum also
emphasised the need to recognise the greater reach of older
technologies like radio; it still reaches 80 per cent of the
world as compared to the Internet which at present reaches only
10 per cent of people. Yet, the problems that community radio
stations face in many countries have not yet been settled in
terms of frequencies, programming and licensing procedures.
The issue of accountability of the transnational media, which
included control of Internet portals as well as print and
broadcast media, was another important issue that was raised.
While people recognised the advantages of a media that cannot
easily be controlled and thus can be deemed to be free, this also
posed the problem of accountability.
In Malaysia, for instance, the positive aspect of the Internet is
being used by a group which has launched a daily newspaper on the
net to get around the country's strict censorship laws that have
effectively silenced and sanitised the media. On the other hand,
the growing power of the transnationals was stifling the chances
of nascent democracies to develop strong local content in their
media; journalists from Estonia revealed that their media were
flooded with cheap programming from the North.
The four-day meeting raised more questions than it answered. But
it appears to have triggered a process of thinking about issues
that arise from the growth and spread of new technologies like
the Internet which need to be addressed.
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