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Kinetic to focus more on motorcycle segment

By Our Corporate Reporter

CHENNAI, MAY 4. Kinetic Engineering, a late entrant in the motorcycle segment, plans to focus on this burgeoning area by establishing its brand image. The company could enter this segment only after buying the entire stake from its partner, Honda of Japan, which has a tie-up with another Indian motorcycle maker.

Kinetic has however concluded a technical collaboration agreement with Honda for the latest technology and getting spare parts for the present scooter range and for imparting training to its technicians, said Ms. Sulajja Firodia Motwani, Joint Managing Director at a press conference here today in connection with the launch of its 100cc 4-stroke motorcycle, Challenger in Tamil Nadu. The company had already sold over 10,000 motorcycles in the select markets where the bike was introduced.

The company plans to launch six bikes (including the 100cc vehicle) covering the economy, combination and performance segments, including the GF series in collaboration with Hyosung of Korea.

A separate plant for motorcycles has come up at a cost Rs. 100 crores. Kinetic expects to garner a significant market share and sell over one lakh motorcycles in the first year.

With the entry into the motorcycle segment, Kinetic can now offer the full range of two-wheelers that include mopeds, scooterettes, scooters and motorcycles, Ms. Motwani said.

Detailing the technical features of Challenger, she said, the new bike comes with a 4-stroke engine with lean burn technology for excellent mileage, turbo induction for great pick up and large wheel base for stability.

It offers hi-tech features such as digital gear indicator, a side stand retraction indicator for safety, battery indicator for convenience, powerful headlamp for safe highway driving and air scoop for engine protection and enhanced cooling.

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