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Tuesday, May 08, 2001

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Dr. Reddy's Lab with new identity

CHENNAI: Dr. Reddy's Laboratories, a premier pharmaceutical company, has come out with a new identity. Dr. Anji Reddy, Chairman, has stated in a release that the company was embarking on a new era with this identity, represented by the form of a person expressing joy, warmth, vitality and the boundless possibilities in the search for a healthier life. He said this new form represented by three words - life, research and hope - showed how the company saw the future where it straddled the global market as an illustrious discovery based entity, powered by innovative R&D. The company was powering ahead at the global level by pioneering new drugs, registering patents abroad and even licensing discoveries to a multinational company (MNC), he said.

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