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Online edition of India's National Newspaper Sunday, June 24, 2001 |
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IT's coming out of your ears
IF we fancy ourselves as an information technology power we must
have an IT media house to cater to our young software sultans,
musn't we. So the Bangalore-based Technology Media Group has
decided to fill the vacuum with its IT portal, Indian IT Online
(www.indianitonline.com), its magazine called CIO (for chief
information officer, in case you are not sufficiently clued in)
and its 24-hour TV channel, TMG Enter. The channel was unveiled
last year and has the distinction of being the only thing of its
kind, an IT parallel to CNBC. Just as well. One is bad enough.
It is curious to see how a non-fiction channel that is not news,
goes about filling up 24 hours. Forget 24, at the end of an hour
and a half you have enough IT coming out of your ears to last you
the whole month. We are single-minded over here so you have "IT
Hour", "zindagi dot com", "Celwebrity", "E-zindagi", "E-
jaankari", "E-karobar", "E-samachar" - well, you get the point.
There are interviews with IT executives of assorted shapes, sizes
and specialisations, campus interviews with IT aspirants, and a
constant reading out of the profiles of companies that are
looking for recruits.
And since 24 hours is still a lot of time to fill after you are
through with all that - there are no soap operas, no music
countdowns, no movies and not too many ads - there are lots and
lots of websites that get lots and lots of attention on this
channel. Not Indian websites particularly, all kinds of stuff
fairly indiscriminately chosen. If there are two words that can
describe TMG Enter, it is amaterish and noisy. There is an
endless flow of graphics that are far from classy, and an equally
endless flow of chirpy anchors with sing-song delivery.
My favourite is the girl who does website reviews for a programme
called "Dot Tube". She wears a dress or long skirt each time, and
clasps and unclasps her hands for what seems like an entire half
hour as she walks you earnestly through almost every single link
on virtuous websites about the environment, pets and such like. I
forget her name. Websites that receive treatment from her do not
need to advertise. In fact they are probably embarrassed at the
over-exposure.
There is also Karl, who likes to come on and be jovial. TMG Enter
may be high on IT, but its pretty low on channel aesthetics, with
its garish colours and clunky logo and graphics. And its young
anchors are fairly gauche. They all need lessons in professional
anchoring, and in how not to look like they have just wandered on
to the sets from a Bangalore shopping mall.
* * *
How deeply ironical it is that a royal family that kept its
secrets so well that the extent of disequilibrium within it took
the country and world totally by surprise, should now have its
dirty linen hung out to dry on the Internet. The report of the
inquiry commission on the massacres within the Narayanhiti Palace
is on the Web for the world to read, crisp and colourful in its
detail. "HRH the Crown Prince in combat fatigues entered the
billiard hall and fired at the ceiling and West wall with a 9mm
Caliber MP-5K automatic sub-machine gun and then fired rat-tat-
tat at His Majesty the King who was then standing at the east end
of the billiard table".
There is enough there to lay open personal details of whom the
Crown Prince called, what he smoked and where he retched, as the
newspapers have reported, yet this is only the synopsis. The
detailed report too is on the Web, but in Nepali. They have taken
care not to put out a translation of that in English. At
www.ntc.net.np. The site opens with a picture of the plumed
crown, the colour of the page is appropriately purple (mauve,
actually) and it offers hearty felicitations to the new king.
There is an itemised record of each royal family member who was
dead at arrival at the King Birendra hospital.
The manner of the Web recounting is both bizarre and tragic.
More Bachchan: Sony Max thinks we do not get enough of Amitabh
Bachchan these days. It began on June 24, with an Amitabh
Bachchan film festival which is expected to run till the third
week of Septemeber. Every Friday at 9 p.m.
SEVANTI NINAN
E-mail the writer at sevantininan@vsnl.com
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