March past!

IT'S WELL past midnight and the Maruti splutters to a halt bang in middle of the road. You vaguely remember that the service station's telephone number was on the sticker somewhere on the dash board. Well, the number is faded, but with much difficulty you read it and call up the service station only to be told that it is located very far away. Perhaps, you could try the nearest service station?

The real problem surfaces now. Where to get this info? Help is at hand now. Call up this toll-free number 1600 11 1515 and you get the required telephone numbers in a jiffy. Welcome to the Maruti call centre (which they call a Customer Information Centre).

The Maruti Customer Information Centres, hitherto operational only in Delhi and Gurgaon, are now extended to Hyderabad, Bangalore and Chennai. The centre was inaugurated in Hyderabad on Monday after extensive trials, according to Kanwaldeep Singh, Assistant General Manager, Corporation Communications, MUL.

The centre can be accessed (24/7/365) for any information on Maruti models, range of colours, specifications, prices, test drive facilities, delivery period, finance options, contact information about dealers and authorised service stations. Customers could also report problems related to Maruti products and services.

"It's yet another channel of information for personalised and professional interaction with the customer", J. Sugimori, Director, Marketing of Sales, MUL, affirms. The MUL is getting infrastructure and technological support for these Customer Information Centres from General Electric.

By K. Srinivas Reddy

(EOM)/

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