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Hollywood blockbusters in Hindi
THE ONGOING channel war is currently so hot that DD's strategy of telecasting Western blockbuster films in Hindi has been hijacked by STAR, who will begin telecasting the dubbed Hollywood films on STAR Gold from November 3. But DD will still have a competitive edge, since the channel is unbeaten in terms of reach. The DD Metro channel, which will be showing the dubbed Western films, has a viewership of 42 million all over the country. Satellite channels are still catching up.
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(Courtesy: www.hansazone.com)
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