Date:03/03/2004 URL: http://www.thehindubusinessline.com/2004/03/03/stories/2004030300670600.htm

Back Mount Shivalik to market Evian, Red Bull

Our Bureau

New Delhi , March 2

MOUNT Shivalik has partnered with Narang Hospitality Services to conduct the marketing, logistic and distribution activities of premium water brand Evian and energy drink Red Bull in North, East and Central India.

With an extensive distribution network in the region, Mount Shivalik seeks to take the route of on-premise and off-premise sales' to make available the product in all regions.

Mount Shivalik, which has a presence in the liquor business, currently manufactures and markets brands such as Stroh's, Golden Peacock and Thunderbolt Super Strong.

The company has also stepped into the hospitality business with `Thunder Point', a chain of highway restaurants and `O' Briens', a leading Irish chain of sandwich bars that has opened its first outlet in Delhi.

Mount Shivalik is also importing, distributing and marketing Blue Nun Wines in India.