Date:08/04/2005 URL: http://www.thehindubusinessline.com/2005/04/08/stories/2005040801530500.htm

Back Samsung to spend more on R&D

Our Bureau

New Delhi , April 7

SAMSUNG India on Thursday said that it has decided to invest $12.5 million (around Rs 55 crore) to strengthen its research and development operations.

This investment is in addition to the $12 million the company invested in R&D in India last year.

Consequent to the decision, the company has increased the headcount by 100 at its R&D facility at Noida to 300 within a span of about four months. In December 2004, the company's R&D headcount stood at 200.

The Sales Director of Samsung India, Mr Ravinder Zutshi, said the R&D centre here was being strengthened as it was now developing software for Samsung's global requirements for colour TVs.

Meanwhile, the company is also exploring the possibility of locally manufacturing its DVD and audio products in view of the growing market. At present, the products are imported from Korea.

The company today unveiled its DNIe Vision range of Flat CTVs priced between Rs 6,890 and Rs 20,990. Mr Zutshi said the technology has been adopted from the premium range and has been adapted for lower end CTVs by the local R&D.

Samsung also introduced new models of plasma, LCD and projection TVs.