Date:09/06/2005 URL: http://www.thehindubusinessline.com/2005/06/09/stories/2005060902571701.htm

Back Coke scheme to clear garbage in Hyderabad

Our Bureau

HYDERABAD: Coca-Cola India in association with the Municipal Corporation of Hyderabad (MCH) and the Jubilee Hills Civic Exnora (JHCE) has taken up a scheme to make Hyderabad a garbage free zone.

A pilot project was launched in the Jubilee Hills area by the Municipal Commissioner, Mr Sanjay Jaju.

Coca-Cola would provide 5 PET collection bins, 25 jacket/caps to street beautifiers. The company has already been associated in similar projects in Visakhapatnam, a company press release said.

JCHE is a non-profit organisation run by housewives of the Jubilee Hills area, with the objective of collecting domestic garbage from households. They are into garbage collection, segregation, vermin-composting and rehabilitation of street beautifiers.