Date:26/10/2005 URL: http://www.thehindubusinessline.com/2005/10/26/stories/2005102602531500.htm

Back Yana is Piramyd Megastore brand ambassador

Our Bureau

MUMBAI: Piramyd Retail Ltd, which has a presence in the lifestyle retail and food, home and personal care segments today signed on the supermodel and actress Yana Gupta as the brand ambassador for its lifestyle retail brand `Piramyd Megastore'.

Welcoming Yana into the Piramyd fold, Mr Nandan Piramal, Vice-Chairman, Piramyd Retail Ltd said, "Yana personifies what Piramyd Megastore, the brand, stands for. ."

Piramyd Megastore offers a wide selection of merchandise in menswear, ladies fashion, unisex casuals, kids apparel & toys, accessories, perfumes & cosmetics and home fashion.

The company has drawn up plans to expand its retail store chains set up under the brand `Piramyd Megastore' (Lifestyle Retail) from the present four stores to 12 and the `TruMart Supermarket' (Food, Home & Personal Care Retail) from eight to 45 stores by FY 2007.