Date:11/02/2006 URL: http://www.thehindubusinessline.com/2006/02/11/stories/2006021102910800.htm

Back Sania in Sprite ad

Our Bureau

MUMBAI: Tennis player Sania Mirza is to feature in a new Sprite advertisement, Coca-Cola India said.

The commercial is being launched on Saturday across television channels. The ad campaign has been supported by an integrated marketing communication program involving both above and below the line initiatives.

The commercial has been produced by Mr Sabal Sheikhawat and his production company Big Picture Company. The creative agency that handles Sprite is Ogilvy & Mather, Delhi office.