Date:17/06/2006 URL: http://www.thehindu.com/2006/06/17/stories/2006061708100400.htm

Tamil Nadu - Chennai

Sun TV out, Jaya TV in

Staff Reporter

CHENNAI: Sun TV went off air on direct-to-home (DTH) sets in the city from Friday afternoon. Jaya TV joined the free-to-air (FTA) bouquet on Prasar Bharati's DD Direct Plus almost simultaneously.

According to industry estimates, there are more than 3 lakh DTH sets installed in Tamil Nadu. This includes more than two lakh DD Direct Plus sets and more than a lakh Essel Group's Dish TV sets that show DD Direct Plus's free-to-air bouquets. DTH sets have been able to penetrate areas with low cable penetration.