Date:13/08/2006 URL: http://www.thehindu.com/2006/08/13/stories/2006081304071500.htm

Business

Electrolux to launch new range of washing machines

Special Correspondent

To offer a number of prizes

KOCHI: Anirudh Dhoot, managing director of EKL Appliances Limited said Electrolux would be introducing two front loading washing machines soon.

In the microwave category, three more machines would be added, he told a press conference here on Saturday.

For the Onam season, the company is planning to offer a number of prizes including laptops, television sets, mobile handsets, DVD players and sports bag for every purchase.

Kerala contributed to seven per cent of the total sales of the company, he said.