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MANGALORE: A three-day credit card mela `Cards Utsav' organised by the credit card division of ICICI Bank got underway at the Milagres Hall complex here from Thursday. Anup Saha, Deputy General Manager, ICICI Bank inaugurated the event. The objective of organising the event is to create awareness and provide an education and redressal platform for customers. The utsav offers a unique platform to cardholders, participating merchants and corporates. Non-ICICI Bank cardholders would be offered a lifetime free card and they can avail themselves of membership during this period. A full time dedicated service desk has been set up for the benefit of customers. Participating companies would make attractive offers to existing and prospective cardholders of the bank during the mela, a Bank press release adds.
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