Date:26/02/2008 URL: http://www.thehindu.com/2008/02/26/stories/2008022660121700.htm

Business - Briefly

Social Media partners Isaiaruvi TV

CHENNAI: Social Media India (SMIL) which runs Bharatstudent.com has entered into a partnership with Isaiaruvi TV, a 24-hour Tamil music channel launched by Kalaignar TV network. Under the partnership, SMIL will take care of monetising and Isaiaruvi TV as a media platform to advertisers across India through its soon to be launched online Media Exchange. — Corporate Reporter