Date:08/05/2008 URL: http://www.thehindu.com/2008/05/08/stories/2008050861532300.htm

Business - Briefly

CMO Axis launches operations

CHENNAI: CMO Axis Outsourcing Services Pvt. Ltd, the first market process outsourcing (MPO), has launched its operations in Chennai. The company will outsource core marketing processes such as content and marketing communication, email marketing and demand generation, new media strategies and thought leadership. It will focus on offering an outsourced chief marketing outsourcing (CMO) office service to Indian SMBs.

— Staff correspondent